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A CMO's Playbook for Driving Franchise Marketing Success with AI
CMOs, are you handing your team AI tools without a plan? Learn how to strategically use AI for franchise marketing efficiency & creativity.
Pam Radford
Feb 104 min read
5 views


From AI Agents to Community Connections: Top 5 Trends to Level Up Your Local Marketing in 2025
Discover 5 marketing trends for 2025, from AI agents to geo-psychographics, to help businesses personalize local campaigns with ease.
Pam Radford
Jan 84 min read
4 views


5 Ways Smart Brands Keep Their Best Customers
Your best customers aren't leaving, they're slowly drifting away. Learn 5 strategies to keep them engaged and passionate about your brand.
Pam Radford
Nov 12, 20246 min read
3 views


Unlock the Secret to AI Segmentation - What Top Marketers Are Doing Right Now
AI revolutionizes segmentation! Say goodbye to annual updates, hello to real-time, values-based targeting that boosts engagement and ROI!
Pam Radford
Oct 14, 20244 min read
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Why Values Matter More Than Ever: Marketing in a Polarized World
Unlock the power of values-based marketing! Discover how aligning with customer beliefs—beyond politics—drives engagement and builds loyalty
Pam Radford
Sep 23, 20243 min read
6 views


AI’s Benefits Go Beyond Ops
AI in marketing goes beyond efficiency—it's about rethinking customer segmentation for value-driven engagement with tools like Lifemind.
Thierry Zamora
Sep 2, 20243 min read
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Balancing AI Insights and Ethics: How AI is Shaping the Future of Customer Segmentation
Learn how AI can make psychographic segmentation actionable, unlocking a new level of targeted marketing by focusing on values and beliefs.
Thierry Zamora
Aug 26, 20242 min read
10 views
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