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Unlock the Why
Behind Every Buy

Know what drives your customers so you can sell more. Activate the insights with creative content and targeting — without any PII.

Great marketing starts with knowing
what customers truly value

Lifemind is an AI marketing platform that uncovers the beliefs your customers use to make purchase decisions every day.

 

It’s why some customers choose Buick over BMW, Sally Beauty over Sephora, or New Balance over Nike. Not because of who they are, but because of what they value.

189 worldview segments zero in on your best markets.

Lifemind's proprietary data and AI model go far beyond traditional demographics and past behaviors to create far stronger fit between your marketing and your audience.

Lifemind Segment US Map

Insight to activation in minutes

1. Review Segmentation

See who your best customers are with rich profiles.

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2. Talk to Your Customers

Interview each customer segment with a  virtual focus group. 

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3. Activate Campaigns

Activate strategy, creative content, and targeting for any segment.

Built for everyone on your marketing team

Research​​

  • Segment rankings identify best customers to target. 

  • Segments reveal customer beliefs and motivations for the team.

  • Virtual focus groups go deeper fast.

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Trusted by teams across industries

"Gamechanger."

James Selby

Life360

​"Lifemind's valuegraphics go far beyond demographics to surface what your audience really cares about with actionable targeting and creative that speaks directly to motivations, not fluff."

David Nyurenberg

InterMedia

"Lifemind transforms how you think about customers to drive new ways of achieving growth."

 

Marilyn Davis

Rain the Growth Agency

See your audience like never before - free

Discover a great customer for your brand and why they will buy. Ask them questions about your marketing and products. 

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Chat with a virtual customer segment

Ready to understand your market better?

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